Are We The Right Fit?
You’re ready to face the next chapter with the
help of a financial professional. Now you just
need to find the right match.
We’ll help you turn the money you’ve earned
into lasting freedom and peace of mind, while
helping you achieve the goals that matter most.
Partner with someone you
trust to keep your
retirement on track
Create a reliable income stream so you can enjoy retirement without stress.
Stay ahead of taxes and
market swings to protect
your retirement income
Getting Started is Easy
We’re here to make the process smooth, simple, and stress-free for you.
Intro Meeting
During our initial conversation, we’ll see if you’re a good fit for Sona’s services and qualify for the Free Retirement Review.
A good fit typically:
- For assets under management (AUM) clients, have at least $750k in transferable assets
- For subscription clients, have a net worth or income to support our $10k min annual fee (typically $2–3M net worth or $400k+ household income)
- Values ongoing, full-service guidance and is ready to delegate key decisions
We aren’t a fit for:
- DIY investors who prefer one-time or hourly advice
- Those with under $1M in liquid assets seeking AUM services
- Investors who frequently trade or chase high-risk trends
Free Retirement Review
For qualifying prospects, our Free Retirement Review™ will provide insights on the following topics:
- Your Retirement Paycheck
- Saving on Taxes
- Legacy Planning
- Investments
While not a full or complete financial plan, our review will provide some actionable insights and give you an idea of whether we are a good fit and what it is like to work with us. It should answer how we can help you, and if you want to continue the conversation with us.
Get Your Free Retirement Review
We’ll go over your numbers and goals, share our findings, and offer clear recommendations so you can decide if our approach is the right fit.
Let’s Create Your Free
Retirement Review
Your Top Questions, Answered
How do you meet with clients? In-person? Virtual? Other states?
We do both. Post-COVID, most of our meetings are still via Zoom, but we meet in person most often in our Edina, MN office. We do request that you provide at least 3-4 business days’ notice for in-person meetings. In most cases, we can work with clients from any state.
Is there a separate fee for financial planning and investment management?
No. For assets under management or AUM clients, financial planning and investment management are included in the AUM fee. For subscription clients, financial planning and investment guidance are included in the subscription fee. Separate fees may apply to third-party asset management or held-away investment management.
Is there an additional fee for the initial financial plan?
After the Free Retirement Review, your financial plan is completed once you become a Sona client. There is no additional fee for your financial plan for asset under management (AUM) clients. For subscription clients, there could be a one-time fee of up to $1,500 for more complex clients. Additional fees for third-party asset management and held-away assets may apply.
When do you meet with clients?
Mondays are reserved for client prep, so we do a lot of analysis! Client meetings take place Tuesday-Thursday from 9am-6pm Central Time, and Friday mornings. Friday afternoons, we set aside for pro bono work and client prep.
